There's nothing worse than spending $200 on a coffee machine just for it to croak a few years later. Who's got the time and money to research and buy a new coffee maker more often than the World Cup? Not me, that's for sure.
A wise man once said, "Buy it nice or buy it twice" — and in the Technivorm Moccamaster's case, truer words could not have been spoken. At $370 full price, the Moccamaster is in no way the cheapest coffee maker you can get. But right now it's down to $239, which means it's a little more attainable for us common folks.