Samsung rejects the claim that it is negotiating with itself over memory contracts

A promotional image for Samsung's 12 nm-class DDR5-DRAM production, showing multiple DRAM modules on a UDIMM circuit board.

Update 3 December, 2025: Samsung says the claim that its Semiconductor Division has "rejected certain customer requests" is incorrect. The company says: "Recent reports that Samsung's DS division has rejected certain customer requests are baseless and not true. We are in close communication with global customers to address industry needs." The original story below was based on these "incorrect reports."

Original story: Under normal market circumstances, companies don't get into strained negotiations with themselves. But shortages can make foes of even the most familiar of computer hardware behemoths. Case in point, Samsung's recent negotiations over DRAM contracts with, err, itself.