For years, U.S. stocks have been the default choice for investors – institutional or otherwise – and the center of global finance. And it’s not hard to see why. The biggest names in AI are all in U.S. markets. Nvidia (NVDA), Microsoft (MSFT), Meta (META), Amazon (AMZN) - established names that are raking in billions of dollars during what arguably is the biggest technology boom in recent history.
But something is changing in the status quo. International emerging markets are receiving a larger share of new ETF investments worldwide. It’s still smaller than what the U.S. is receiving, sure, but it’s the kind of growth you can’t ignore.