India's 'Disco' icon Bappi Lahiri passed away on February 16, 2022 due to obstructive sleep apnea. Apart from his popular disco-electronic music, Bappi Da was also known as a style icon for his trademark love for bling like gold chains, rings and big sunglasses. While the famous composer was often spotted on television music reality shows, he also collaborated for various interesting projects and one of them was a fashion film for Itrh, a fashion label started by Mohit Rai and Ridhi Bansal.
To showcase the brand's signature maximalism and love for colour, the creative duo got on board, late Bappi Lahiri to feature in a fashion film for their Spring Summer collection - Disco 22, which is being dubbed as a tribute to the raging 70s and the roaring 80s with a range inspired by the greatest names in music and a palette of psychedelics.