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Creative Bloq
Creative Bloq
Technology
Joseph Foley

The Jetsmart logo's hidden secret looks very familiar

Jetstar logo

We love a good logo design secret here at Creative Bloq, and people down in Australia are just discovering one that's been hiding in 'plane' site for years. The Australian low-cost airline Jetstar has been around for two decades, but apparently, minds are being blown down under as people only now are discovering its hidden detail.

The Jetstar logo uses the shape of a star to replace part of the airline's name, but there's also something more going on. Look more closely, and you'll see a clever use of white space going on (see our pick of the best logos of all time for more logo inspiration).

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