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PC Gamer
PC Gamer
James Bentley

The humble Rubik's Cube is now achingly 2025 thanks to the addition of 24 LCD screens and a whopping $299 price tag

Spin Master
Spin Master's Rubik's WowCube.

You ever thought the Rubik's Cube needs a 21st-century iPad kid glow up? Me neither, and yet the $299 WowCube is now officially available to preorder.

The Rubik's WowCube comes with 24 LCD screens and an AI-based application that tracks the time you've spent playing with it, alongside the number of twists you've made. The official website says the WowCube is "the most advanced toy you can gift", claims it is "10 x better" than the standard Rubik's Cube—which you'd expect, given it's 20 x more expensive.

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