Tailgating season is upon us in anticipation of Super Bowl Sunday. Guy Fieri will host his third annual “Guy’s Flavortown Tailgate,” which invites over 10,000 fans on Game Day to enjoy good food, music and entertainment in New Orleans. Similarly, Smirnoff is introducing “The Longest Tailgate,” which promises a 60-foot truck filled with ice-cold cocktails, grilling stations and a performance from pop star Flo Rida.
“Tailgating isn't just a pre-game ritual — it's a time-honored tradition where NFL fans rally together, no matter who they root for,” the brand said in a Tuesday press release. “And for football's biggest weekend, the Official Vodka of the NFL is going bigger, bolder and longer than ever before.”
