In What Money Can’t Buy, his 2012 critique of a world where everything is for sale, Michael Sandel laments what he calls “the skyboxification of American life”. Price gouging and profiteering, Mr Sandel notes, can exclude millions from communal experiences that should unite people, rather than divide them according to the size of their wallets. That is “not good for democracy, nor is it a satisfying way to live”.
Ahead of the men’s World Cup in the United States, Canada and Mexico next month, millions of football fans would readily agree with the Harvard philosopher. Gianni Infantino, the president of the sport’s global governing body, Fifa, has predicted that this summer’s tournament will be the “greatest and most inclusive … ever”. But the lead-up has been overshadowed by a ticketing strategy that is almost surreally indifferent to the battered traditions of “the people’s game”.
