In what has become a spring tradition, a group of amateur American bakers make their way over to the UK to compete under the iconic white tent in The Great American Baking Show on The Roku Channel. This year will be no different, as The Great American Baking Show season 3 gets ready to roll.
A spinoff of The Great British Baking Show (or The Great British Bake Off as it is known in the UK), The Roku Channel has hosted a few celebrity-themed versions of the show, including The Great American Baking Show Celebrity Holiday specials and even a Super Bowl foods special earlier in 2025. But this version, with amateur bakers from all across the US, is the main event.
