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Marie Claire

Lifestyle

Jenny Proudfoot

The first royal family member has officially joined TikTok

TikTok Mountbatten Sarah Ferguson the Duchess of York Cancer

Princess Beatrice and Sarah, Duchess of York attend Ascot.

The royal family is undoubtedly the most talked-about in the world, and from Princess Kate's long-awaited return to rumours of reconciliation with the Sussexes, the Mountbatten-Windsors are front and centre.

This is in part down to their social media strategy and online interactions, with the royal family praised for modernising to become more accessible than ever.

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