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The Conversation
The Conversation
Maria Lucia Passador, Assistant Professor, Department of Law, Bocconi University

The EU’s new AI rulebook will affect businesses and consumers in the UK too

areporter/Shutterstock

For the UK after Brexit, it is tempting to imagine that regulation no longer comes from Brussels. Yet one of the most significant pieces of digital legislation anywhere in the world – the EU’s Artificial Intelligence Act – is now coming into force, and its effects will reach UK companies, regulators and citizens.

AI is already threaded through daily life: in how loans are priced, how job applications are sifted, how fraud is detected, how medical services are triaged, and how online content is pushed.

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