
For the past year, AI felt like you could freely ask your questions and generate endlessly. And many users have, treating ChatGPT like a faster Google. The company behind Gemini was known to give away their best models "for free" so users could prompt heavily. Now, Google is making it clear those days are over.
In details first spotted by 9to5Google, what looked like a routine update revealed new usage limits across Gemini’s most powerful features. And the company isn’t just tweaking a pricing tier, it’s signaling that AI isn't unlimited, and it never really was. Once you see it, you can’t unsee it.