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TechRadar
Owain Williams

"The difference between launching now and launching never": How vibe coding is turning small business ideas into functional apps in record time

Yoav Orlev headshot on a purple background.

A new customer booking system, a bespoke CRM, or an app that can be sold as a new revenue stream. Small businesses are rarely short of great ideas, but often lack the time, funding, or technical expertise to go from idea to functional app.

This is the gap that vibe coding aims to fill, helping small businesses launch apps by combining plain English prompts with AI.

I caught up with Yoav Orlev, Head of Product at Base44, to get some insight into how small businesses can get the most out of vibe coding platforms. We also discuss some of the common pitfalls and risks associated with vibe coding and how to overcome them.

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