Your mouth is having a moment. From the rise of high-tech, stylish flossing routines and statement grillz to the backlash against veneers, oral care is no longer limited to the dentist’s chair. It’s part wellness practice and part personal style. In Marie Claire’s first-ever Teeth Week, we’re exploring why dentistry feels cooler—and more culturally loaded—than ever.
Kody, 39, was casually scrolling Instagram last year when she came across an ad shared by a Miami-based dental clinic. “20 porcelain veneers for just $4,900!” it read. The price felt impossible to ignore. Her teeth had shifted years after wearing braces as a teenager, and compared with the typical $1,000 to $3,000 per tooth, the deal sounded too good to be true.
