What does it feel like to have giants like Samsung and Apple order dozens of your company’s product? What's it like when Apple executives hide their CES lanyards as they approach your booth to ask questions? What does it feel like to be the center of such attention?
If you’re Amaury Kosman, the French-American co-founder and CEO of Paris-based Circular, the feeling is, in a word, “frustrating.”
Kosman, who leads the six-year-old smart ring startup Circular, tells Laptop Mag from his booth at CES this week that all the attention paid to the company’s new ring, the Circular Ring 2, is frustrating because he knows Circular should be a bigger presence in the market. (Also, those lanyard-hiding execs aren't fooling anyone.)
