Tucked away on Frederick Street in Cardiff's city centre is the Bigmoose coffee shop. A popular brunch stop, the cafe serves pancakes, bagels, cakes, coffee and much more. But since it opened in 2014 the cafe has provided more than food to its customers.
The not-for-profit café was set up by father and daughter team, Chloe and Jeff Smith, as part of their wider charity Bigmoose. Jeff, 58, set up the charity as a legacy for his best friend Gary 'Moose' Cloonan after his tragic death from cancer in 2007. Now, the charity is on a mission to raise £1 million by the end of the year to help people with their mental health, prevent suicide, and reduce homelessness.
"Bigmoose began in 2014, and it was just a way of us doing good stuff. It's a legacy for my dad's best friend who passed away from cancer and it's named after him because his nickname was 'Moose.' Everything we do is about giving back and leaving the world better than we found it," Chloe said.