It was one of the more gruesome occurrences in Major League Baseball history -- early in the 2001 season, flame-throwing left-hander Randy Johnson's 100+ MPH fastball famously collided with a mourning dove in mid-flight. (You can see the clip here, but ornithologists should click carefully).
Twenty-three years later, DirecTV is, er, feathering its nest, as it were, by mining this famous avian tragedy for a little comedy.
