The 1980s was a decade of bold fashion, big hair and even bigger changes in graphic design. As corporations sought to modernise their images for a new era, some of the most iconic rebrands of the 20th century emerged.
By re-imagining logos, emblems and other visual elements, crafting compelling new slogans and game-changing ads, launching new products and services, and sometimes all of the above, these brilliant rebrands captured the spirit of innovation and cultural shift that defined the '80s.
