Fragrance is a powerful thing. It can make us feel a certain emotion, take us back to a place in time, and even bring an outfit together – a man is never properly dressed without a spritz of fragrance, after all. But if you’ve spent any time sniffing fragrances in a store before, you know that deciding on your signature is no mean feat. So, how do you choose?
Ok, so strictly speaking, there’s no such thing as men’s fragrances. Those “pour homme” and “pour femme” tags are essentially just marketing, and an increase in unisex or genderless fragrances shows how much the lines have blurred. Having said that, men’s fragrances have been painstakingly developed to cater to men’s olfactory tastes and expectations, so what better place to start than something created with men in mind?
