Tadej Pogačar's words on the Col de la Loze climb in the 2023 Tour de France - "I'm gone, I'm dead" - have echoed through cycling as one of the toughest moments of the Slovenian's career to date, and are well-known as the moment when Pogačar definitively lost cycling's biggest bike race that year.
Radioed through to his team car on the interminable Alpine descent, an exhausted Pogačar finally lost seven minutes to the race favourites and all hope of a third Tour de France victory in four years.
