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Cinemablend
Cinemablend
Entertainment
Erik Swann

The Army Reportedly Lost $1.8 Million After Pulling Jonathan Majors Ads Post Arrest. CBS Gave Back

Jonathan Majors in The Harder They Fall

Jonathan Majors’ name has remained in headlines for over a week now since it was reported that he’d been arrested and charged with several offenses, including assault and harassment. By the time the news was reported, he had been released from custody, and his rep issued a statement in which he denied any wrongdoing on the star’s part. Nevertheless, Majors – who was later accused of “vicious, cruel” behavior by two directors – has felt the ramifications of the legal situation in at least one way, from a professional standpoint. He was set to be the face of a campaign launched by the U.S. Army, but the organization opted to pull the released ads amid the controversy. The group is said to have lost about $1.8 million as a result but, apparently CBS paid it back.

The Army intended for Jonathan Majors to be at the forefront of its Be All You Can Be recruitment campaign and, by the time his legal issues came to light, two ads had already made it to air. In a formal statement, a spokesperson for the military branch explained that the initiative wouldn’t be canceled outright. However, the organization is opting to put a pause on material involving Majors until an investigation into his alleged assault incident is completed.

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