This week’s episode of BBC reality show The Apprentice left viewers baffled after they spotted an error on the packaging of one of the team’s products. During the episode, which was the ninth of the current series, candidates were challenged by Lord Sugar to create a men's skin care product and pitch it to industry experts.
One team decided to call their product Start and created a moisturiser. But viewers had gripes with their choice of tagline - ‘A man's skin tells his story, add Start to your story.’
When it came time to design the packaging for the product, the candidates missed an all important apostrophe out of the word mans. But not one of the team picked up on the mistake as they discussed the final product, with even Lord Sugar failing to spot the grammatical mistake.
Birmingham Mail reports how one person shared their thoughts on social media and wrote: “Stressed at the lack of apostrophe on that box…." A second added: "If they don’t fix the apostrophe on the packaging I am going to throw something at the telly."
A third then stressed: "Please tell me I'm not the only one to be annoyed by the missing apostrophe..." And a fourth wrote: "That missing apostrophe is driving me insane."
Despite their mistake, the team won the episode after achieving 11,350 orders for the product. The other team received 0 offers and were branded “a total disgrace” by Lord Sugar, which led to two candidates being fired - Bradley Johnson and Avi Sharma.
The Apprentice continues on BBC One next Thursday at 9pm. For more showbiz and television stories get our newsletter here.
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