
For years many Apple watchers have complained that the company doesn’t innovate anymore, that it has just been riding the coattails of Steve Jobs’ iPhone. Yes, the Apple Watch launched under CEO Tim Cook, but its development started under Steve Jobs and was later refined by the Cook-led Apple.
So here we are as Apple unveils an entirely new product category for the first time in nearly a decade — and arguably the biggest innovation since the original iPhone —and there’s a wave of negativity around the Apple Vision Pro.