More than half of the world’s content creators wake up exhausted before they even start working. The constant grind of producing content, responding to comments, and chasing algorithm changes has turned creative passion into a survival game, according to a report from marketing agency Billion Dollar Boy.
RHEI, a Vancouver-based technology company that already supports content operations for Sony Pictures, Warner Music Group (NASDAQ:WMG), and Universal Pictures, described the challenge facing creators with the line "The algorithm wants your soul" as it introduced its enterprise technology to individual users for $29.99 per month.
