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PC Gamer
PC Gamer
James Bentley

'The AI era is no longer a distant promise; it is a present reality,' Google declares in a report that also claims its AI principles are the 'north star standards'

The Google Gemini logo.

AI has been in a funny place for some time. Growing exponentially, and sucking up much of the world's supply of memory, GPUs, and energy in the process, we've seen countless examples of models being released with few guardrails and being reigned in after the fact.

This week, Google published its "responsible AI progress report" (PDF warning), outlining why its "AI Principles are the north star standards" that will guide it over the next year.

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