Unless you work in the golf industry, you probably won’t have heard of the International Golf Travel Market (IGTM). It’s an event for golf travel professionals, providing destinations, resorts and courses with the chance to connect with golf travel agents and tour operators.
If it were open to the public, I’m pretty sure a lot of business would have been done there on the spot in Lisbon last week, for it’s a Disneyland for golf travel lovers – of which I am one. Having attended the exhibition in Portugal’s capital, I found myself itching to book a golf holiday. I knew I would. In fact, I spent most of the flight home thinking about where to go next.
