Holiday shopping season is upon us, which means it’s time to stop browsing for yourself and start searching for the perfect thing for all the other people you love – or tolerate. We’re here to help you get the job done – and support Black-owned businesses while you’re at it.
The black squares that proliferated on Instagram during the great racial reckoning of early 2020 may have fallen down the grid, but the cause of buying Black is as urgent as ever. Black-owned businesses, which have long struggled to thrive in an economy awash in systemic racism, have been disproportionately affected by the Covid-19 pandemic. A National Bureau of Economic Research paper published in October noted that Black-owned businesses saw their mean earnings drop by 28% between 2019 and 2020, compared with the 15% dip experienced by white-owned businesses.
