The Eras tour may have long wrapped its 20-month run – becoming the first tour to gross more than $2bn in the process – but by almost every measure, Taylor Swift remains the biggest pop star in the world: breaking records, uplifting local economies, and even bringing a new audience to American football thanks to her relationship with Kansas City Chiefs player Travis Kelce.
Her monumental fanbase has never been bigger – so you’ll doubtless have at least one Swiftie in your life. Swift’s quippy lyrics and love of cats have seen her face (and cats’ faces) plastered over all sorts of unofficial plasticky tat, but here’s a more thoughtful way to buy Swift-inspired gifts, for people young and old. There’s a blank space on the label: write their name!
