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Bangkok Post
Bangkok Post
National

Thai silk seen as new focus of 'soft power' as fair revs up

Strutting their stuff: A group of models from embassies and consulates in Thailand don Thai silk for a fashion show as part of the 11th Celebration of Silk, Thai Silk Road to the World organised by the Association of Thai Silk & Culture Promotions to honour Her Majesty Queen Sirikit the Queen Mother, for her dedication to the development of Thai silk and to be a part of the celebrations of her majesty's 90th birthday on Aug 12.

The government will continue promoting Thai silk as part of its efforts to make Thailand's soft power conquer the world, said Deputy Prime Minister Wissanu Krea-ngam in his capacity as chair of the committee organising the 11th Celebration of Silk, Thai Silk Road to the World, on Saturday.

Guests from about 100 embassies and consulates gathered last night at the Royal Thai Navy Convention Hall, near the banks of the Chao Phraya River in Bangkok, for the annual Thai silk fair, organised for 11 years now to honour Her Majesty Queen Sirikit the Queen Mother for her dedication to the development of Thai silk and the promotion of silk products at an international level.

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