Shoppers have taken to social media to complain about price increases on everyday essentials like butter and bread.
But Tesco has defended itself against claims one of its bread had gone up by 20 per cent. This came after a claim was made on Twitter that Tesco's own wholemeal bread had gone up 20 per cent from 50p to 60p. However, Tesco has said that claim is incorrect.
BristolLive understands that the bread is now priced at 65p, having previously been 60p - which is an 8.3 per cent rise. The cost of living crisis is seeing staples such as milk, bread or cooking oil go up in price.