It will never work. The club doesn’t have a large enough supporter base. We’ll never be able to compete.
Those who were at the vanguard as the concept of fan ownership was introduced to Scottish football have heard all of this, and many other doubts around the viability of the model, before. Ad nauseam. And yet, a decade on from Motherwell becoming the first majority fan-owned top-flight club in Scotland, the Fir Park outfit are thriving with the Well Society as their main shareholder, embedded more deeply than ever in their community, and coming off the back of one of their most successful Premiership campaigns in living memory.
