The imminent auction of the Telegraph is being viewed as a litmus test of the value of influential national newspaper titles in the era of increasingly digitally led profitability. Media barons and conglomerates, who have hung on to old-world assets for decades in the belief it was right to bet on a sector largely unfancied by tech-obsessed investors, are watching it keenly.
Since the onset of the digital era at the start of the century, newspapers have, with a few notable exceptions, been a precarious investment at best.
