
Cars have wheels that go round, and so do turntables, so the real question isn’t why Technics has just announced a special Lamborghini-themed version of its SL-1200 direct drive deck, but why it took so long for the two companies to collaborate in the first place?
OK, we’re being glib: the truth is that Technics and Lamborghini “share similar values in their underlying corporate cultures,” and “both engage in thorough technological development using unique ideas to provide customers with unforgettable experiences and are uncompromising in their approach to manufacturing.”