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The Guardian - UK
The Guardian - UK
Business
Alex Hern UK technology editor

Tech firms must ‘tame’ algorithms under Ofcom child safety rules

A child's fingers typing on a computer keyboard
Seriously harmful content, such as suicide, eating disorders and pornography, will have to be kept off a child’s feed. Photograph: Dominic Lipinski/PA

Social media firms have been told to “tame aggressive algorithms” that recommend harmful content to children, as part of Ofcom’s new safety codes of practice.

The children’s safety codes, introduced as part of the Online Safety Act, let Ofcom set new, tight rules for internet companies and how they can interact with children. It calls on services to make their platforms child-safe by default or implement robust age checks to identify children and give them safer versions of the experience.

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