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TV Tech
TV Tech
George Winslow

Tech Advances Boost Adoption of 8K Production

the NAB Show
8K Association.

LAS VEGAS—Technologists working on all aspects of the 8K media production chain offered an optimistic update at the 2024 NAB Show on the state of 8K in video production, indicating that significant advances are being made in capture, encoding, mastering and distribution. 

“We are seeing 8K being used further and further into the production process,” said Juan Reyes, director of operations, 8K Association, and moderator of the “8K Technology and Its Impact on the Production Process” panel at the NAB Show.

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