
TCL may have lately been shaking things up at more elevated price-points (and putting the frighteners on some venerable market leaders as it does so), but the Chinese specialist has not abandoned its roots.
It won its prominence thanks to some over-specified, under-priced TVs – see the 2025 range breakdown here – that brought more than a hint of high-end performance into the heart of the mainstream, aiming squarely at being the best TV for under £1000.