
For a late night at New York City's Chez Margaux members' club on Nov. 19, Taylor Swift embodied her "Enchanted" lyrics with a rosy pink blush on her cheeks and the tip of her nose. It's a sign that she's one of the reported 84.8 million TikTok users who saw the "boyfriend blush" trend take hold earlier this year.
The look, as its online inventors go, isn't defined by a single shade or product; instead, it's the overall effect that mimics the natural flush people get when they play sports, lay eyes on their crush, or both. (Like during a football game at Arrowhead Stadium, perhaps?) Given how much time Swift spends plotting Easter eggs and posting on TikTok, it's not a stretch to imagine her scrolling past the boyfriend blush trend on her feed and deciding to partake. And considering the whimsy and romance of her most famous lyrics, a crush-induced hint of pink is perfect for the singer—even on nights when her boyfriend, Chiefs player Travis Kelce, is nowhere in sight.