Even with Taylor Swift's approval, New Balance 1960Rs are one of the Boston brand's most underrated models. Only veteran sneakerheads know of the niche $160 trainers, making them easier to track down than Hailey Bieber's 530s or Ayo Edebiri's 1000s.
But when the 1906Rs collaborate with a designer—whether it be Aime Leon Dore, Kith, or Ganni—the chunky sneakers transform into collector's items. Swift, for one, got her hands on the New Balance x Ganni 1906Rs the October after their August 2023 launch. Once the pop star styled the egret version, alongside Princess Diana-coded biker shorts and an oversize Shania Twain T-shirt, they became as rare as the original folklore cardigan.
