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The Independent UK
The Independent UK
Lifestyle
Inga Parkel

Taylor Swift call to action drives 13,000 people every 30 minutes to voter registration site

Taylor Swift Voter United States Donald Trump Nick Morrow Voteorg
Getty Images for MTV

Taylor Swift managed to drive record-breaking numbers to voter registration website Vote.org after urging her 232 million followers on Instagram to take action.

On Tuesday (19 September), hours after the pop star, 32, called on her US fanbase to register to vote in honour of National Voter Registration Day, Vote.org’s communication director, Nick Morrow, announced that “our site was averaging 13,000 users every 30 minutes”.

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