Mark Fischbach, better known online as Markiplier, was still building his YouTube audience when he first discovered how much his platform could do for charity. In July 2012, he had around 2,000 subscribers when he decided to game for 24 hours and raise $1,000 for Child’s Play. He reached the target and saw how his small but growing community could come together for a cause. Six years later, a much larger audience would help him raise an extraordinary amount for cancer research.
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