You can buy "Bemelmans Bar" cocktail napkins from The Carlyle, a Hotel du Cap-Eden-Roc baseball cap from Sporty & Rich, or a Hotel Lobby candle engineered to mimic the scent of a five-star stay. In 2025, the Eloise at The Plaza fantasy isn’t just aspirational — it’s algorithmic. Open TikTok, and you’ll find influencers — funded by sources unknown — living long-term in NYC’s most expensive hotels, treating a 24-hour concierge like an extension of their Notes app.
Most of us (regrettably) aren’t living in a five-star suite. But as fashion and homeware collections prove, we can accessorize like we do. And one hotel design accent in particular — tassels — might just be the next best thing.
