Talking Medicines has appointed marketing veteran Mike Strassberg as its new chief customer officer.
As the Scottish company’s first US-based appointment, he is set to drive the patient intelligence company's growth across the pond.
Strassberg joins having led sales and marketing at Eversana Intouch B2D for the last three years. With 30 years of experience in the health and life sciences industry, he is tasked with building new relationships and helping Talking Medicines establish its artificial intelligence-based platform PatientMetRx as the premier digital source of patient voice for medical marketers.