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Technology
Britta O'Boyle

TAG Heuer reveals reason it ditched Wear OS – and why that's great news for iPhone owners

Tag Heuer Connected Calibre E5 on black and white background.
Quick Summary

TAG Heuer has announced its latest smartwatch, which runs on a custom operating system to allow it to be more compatible with iOS.

The TAG Heuer OS is based on Android but isn't Google's Wear OS – that makes it more universal in iOS and Android phone support.

TAG Heuer was one of the first luxury brands to not only make a smartwatch, but make one running Google's Wear OS platform. Its first model was the TAG Heuer Connected, which was launched way back in 2015. But back then, not only was Wear OS great for Android device owners, it worked almost as well with iPhone.

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