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International Business Times UK
International Business Times UK
Entertainment
Marie Joy Toledo

Sydney Sweeney 'Not Authorised' Hollywood Sign Stunt Explained — What Rules Were Broken?

Questions are swirling after Sydney Sweeney was linked to a late-night publicity stunt at the Hollywood Sign that officials say was carried out without permission. Video footage showing the actress near the landmark has prompted backlash, raised legal questions and reignited debate over how celebrities are allowed to use protected public symbols for commercial promotion.

TMZ reported on 26 January that Sweeney, 28, climbed part of the Hollywood Sign at night while filming what appeared to be a promotional stunt for an upcoming lingerie brand. Footage obtained by the outlet shows bras strung together and attached to the sign, with Sweeney dressed in black and accompanied by a small production crew.

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