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Bangkok Post

Lifestyle

Swiss soul since 1832

Longines United States

Formerly in the telecommunications industry, Matthias Breschan joined the Swatch Group in 1996. He didn’t know much about horology and the training totally changed his perception of the industry.

“One of the classes had us disassembling and reassembling a pocket watch and I realised that a watch has a soul. The training ingrained an appreciation and made me stay at the Swatch Group,” said Breschan, who took the helm of Longines in July 2020.

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