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Birmingham Post
Birmingham Post
Business
David Laister

Swift's sales hit record £300m as East Yorkshire leisure firm capitalises on staycation demand

Leisure giant Swift Group’s sales have topped £300 million for the first time as it grew dramatically to meet the huge demand for domestic holidays.

The Cottingham touring caravan, motorhome and holiday home manufacturer recorded revenues up 29 per cent, from £232.6 million to £301.1 million, with operating profit leaping 48 per cent from £14 million to £21.3 million.

The results for the year to September 2022 surpassed 2018’s £287.7 million turnover, achieved ahead of a period of Brexit uncertainty putting pressure on big ticket items and the Covid lockdowns. Since restrictions were lifted the industry has boomed, and last month Hull neighbour Willerby passed the £200 million sales milestone for the first time in its 77-year history.

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