We all know the line usually (and wrongly) pinned on Einstein that the definition of insanity is doing the same thing over and over and expecting a different result. But here’s the thing few people in business truly understand when it comes to the products and services they deliver: “The enemy of delivering quality is doing different things yet expecting the same result.”
Improvement requires change; quality requires consistency. The art of leadership is knowing when to do which and building the muscle to do both on purpose.
