
Like many others, I’m no stranger to SURI, the sustainable dental hygiene brand.
It launched its next-gen electric toothbrush back in 2022, and was hailed a victory in the fight for sustainability thanks to its use of plant-based brush heads and bristles. The makers of the slim brush, crafted from easily recycled aluminium, were also thoughtful enough to include a prepaid envelope (compostable, naturally) with sales so that customers could return used brush heads for recycling.