
It was noted that since the U.S. Supreme Court decided in 2018 to allow states to determine whether to legalize sports betting, 38 states and Washington, D.C. started to allow some form of sports betting. The American Gaming Association (AGA) noted 75% of Americans support legal sports betting in their home state, and 90% viewed it as an acceptable type of entertainment.
Prior to 2025’s Super Bowl LIX, the American Gaming Association (AGA) estimated Americans would legally bet $1.39 billion on the game. In the summer of 2025, the AGA estimated Americans would wager a record $30 billion during the season through legal U.S. sportsbooks.