Canadian insurer Sun Life is launching an integrated private wealth platform to support high-net-worth individuals as they build, preserve, and transfer assets across borders. Life insurers are racing into the wealth management space, tapping a customer base that already uses their products to protect their finances.
Asia is the world’s fastest-growing wealth region, with HNWI wealth surging 10.5% to $29.7 trillion in 2025, according to Capgemini’s World Wealth Report. The region’s affluent also have lifestyles that span multiple jurisdictions, with family members and assets based in several different geographies.
